BW Authentic Solutions LLC

Business Plan

Benita Washington,  (804)866-2135 Owner

Ceated on March 23, 2020

Executive Summary

Product

BW Authentic Solutions LLC provides consultation services to small- and large-sized companies. Our services include office management, Advertising, Marketing and business process reengineering to improve efficiency and reduce administrative costs.

Customers

The target audience for BW Authentic Solutions LLC is business owners, human resources directors, program managers, presidents, or CEOs with 5 to 5000 employees who want to increase productivity and reduce overhead costs. Specifically, we specialize in consulting white collar and blue collar executives on office processes such as job tracking, production, modeling and advertising getting the most out of meetings, leadership, financial or hiring best practices, home health and employment staffing agency.Yet spa and escort service to or social and other needs relevant to potential customers.

We serve in a management role within small or large organizations that may be bogged down by processes, bureaucracy, or technical experts with little leadership experience.

Future of the Company

Consulting is a fast-paced, evolving industry. In response to this climate, BW Authentic Solutions will offer other services, including facilitation and requirements analysis in the future.

Company Description

Mission Statement

To provide quality services to our clients that will help their companies prosper and grow.

Principal Members

Benita Washington — owner, sole proprietorship

Legal Structure

BW Authentic Solutions LLC is sole proprietorship owner Benita Washington in northern VA.

Market Research

Industry

BW Authentic Solutions LLC will join the office management and business process improvement consulting industry. Generally, larger consulting firms, Top clients, work with international corporations while smaller consulting firms work with both large corporations and smaller organizations, usually closer to home. Consulting firms structured like ours also have a history of working with local, state, and federal government agencies. The consulting industry is still recovering from the economic recession. It was hit hardest in 2021 when the industry shrank by 9.1%. However, as the economy recovers, the industry is showing signs of growth. A recent study stated that operations management consulting is projected to grow by 5.1% per year for the next several years.

Detailed Description of Customers

The target customers for BW Authentic Solutions LLC are business owners, human resources directors, program managers, modeling and advertising presidents or CEOs with 5 to 500 employees who want to increase productivity and reduce overhead costs. Specifically, we specialize in consulting white and blue collar executives on office processes such as job tracking, production, getting the most out of meetings, leadership, financial or hiring best practices, and other needs relevant to potential customers who serve in a management role within small or large organizations that may be bogged down by processes, bureaucracy, or technical experts with little leadership experience. To capitalize on opportunities that are geographically close as we start and grow our business, BW Authentic Solutions LLC will specifically target executives within companies in the manufacturing, automotive, healthcare, and defense industries. This will allow us to take advantage of the company’s close proximity to hospitals (one of the largest employers in the region), automobile and vehicle parts factories, and government contractors supporting the nearby former Air Force base, now an aviation technology center.

Company Advantages

Because BW Authentic Solutions LLC provides services, as opposed to a product, our advantages are only as strong as our consultants. Aside from ensuring our team is flexible, fast, can provide expert advice and can work on short deadlines, we will take the following steps to support consulting services:

• Maintain only PMP-certified project managers

• Ensure account team members use our proprietary planning and reporting process to stay in touch with customers and keep them updated on projects

• Provide public speaking training for all consultants

• Develop close relationships with subcontractors who can support us in areas such as graphic design, to ensure materials and presentations are always clear and maintain a consistent brand

• All our staff members have at least a four-year degree, with 20% having an advanced degree

• We are a virtual company without a lot of overhead costs or strict corporate rules, which saves time, money and creates a flexible workplace for getting things done

Regulations

BW Authentic Solutions LLC must meet all Federal and state regulations concerning business consulting. Specifically, Code of Federal Regulations in Title 64, Parts 8753 and 4689.62, 65, and 74 and Title 86.7 of the Code of Virginia

Service Line

Product/Service

Services Include:

• Business Process Reengineering Analysis

• Office Management Analysis

• On-Site Office Management Services

• Business Process Reengineering Facilitation

• Analytics

• Change Management

• Customer Relationship Management

• Financial Performance

• Operations Improvement

• Risk Management

Pricing Structure

BW Authentic Solutions LLC will offer its services at an hourly rate using the following labor categories and rates:

• Principal, $150

• Account Executive, $140

• Project Manager, $135

• Project Coordinator, $100

• Spa treatments $175

• Acting,Modeling,and Escort service $ 200 and $500 an additional hours

• Business Analyst, $290

• Process Analyst, $90

• Financial Analyst, $85

• Technologist, $85

• Home health non med needs $100

• Security guard $100

• Armed Security $200

• Event planning $1000 and up

Product Lifecycle

All services are ready to be offered to clients, pending approval of contracts.

Intellectual Property Rights

BW Authentic Solutions LLC is a trademarked name in the state of Virginia, Surrounded States and we have filed for protection of our proprietary processes and other intellectual property, such as our logo. We have also registered our domain name and parked relevant social media accounts for future use and to prevent the likelihood of someone impersonating one of our consultants.

Research and Development

The company is planning to conduct the following research and development:

• Create a custom technology solution for manufacturers of vehicles such as automobiles or airplanes that helps better track each manufactured piece and its status in the assembly process

• Determine the need for additional consulting services within our market related to tying improved processes to opportunities for increased sales and promotion to potential customers

• Find trends in software solutions that may provide potentially competitive automated services in order to ensure BW Authentic Solutions LLC continues to carefully carve its niche in the marketplace.

Marketing & Sales

Growth Strategy

To grow the company, BW Authentic Solutions LLC will do the following:

• Network at manufacturing, advertising, modeling, escort service;automobile industry, Any event planning and healthcare conferences

• Establish a company website that contains engaging multimedia content about our services.

• As the business grows, advertise in publications that reach our target industries.

Communicate with the Customer

BW Authentic Solutions LLC will communicate with its customers by:

• Meeting with local managers within targeted companies

• Using social media such as Microsoft Teams, YouTube, Facebook, and LinkedIn, Zoom

• Providing contact information on the company website

How to Sell

Currently, the only person in charge of sales for is BW Authentic Solutions LLC the business owner, Benita Washington. As profits increase, BW Authentic Solutions LLC will look to add an employee to assist with account management/coordination. This individual will also provide company social media and online marketing support. The company will increase awareness to our targeted customers through online advertising, proactive public relations campaigns, and attending tradeshows.

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